Swiss Life takes the protection of your privacy seriously. Your personal data will be processed by us in strict confidence and in accordance with the current data protection regulations. You can find our general declaration of confidentiality governing visits to swisslife.ch websites here.

We would like to take this opportunity to inform you about the following additional data processing details

  • when you visit this landing page,
  • when using the contact form

1. For what purposes do we use your personal data when you use this landing page?

Your data are processed at Swiss Life only for the purpose for which you have made them available to us or that you have (additionally) consented to. If we use your data for other purposes than the original one, we will obtain further consent from you for this or inform you accordingly.

2. Website
We do not use any personal data on this website as a rule. Information on server log files, the use of cookies, analysis and tracking tools as well as social plug-ins can be found at https://www.swisslife.ch/en/about-us/footer/privacy.html.

3. Third-party cookies
The cookies or corresponding technologies stored on your computer or mobile device may also come from independent third parties, such as advertising partners or internet service providers. These cookies enable our partner companies to provide you with targeted advertising and measure the effect of this advertising. The partner companies’ cookies also remain stored on your computer or mobile device for between one month and ten years and are automatically deactivated after the programmed time has elapsed. Our advertising partners only receive access to data based on an identification number (cookie ID). This is online usage information, such as our internet pages that you have visited and what content you have used. 

4. Adform
On our site we use the Adform service provided by Adform, Wildersgade 10B, sal. 1, DK-1408 Copenhagen, Denmark. The service is designed to offer behavioural internet advertising. For this purpose, a tracking pixel has been implemented on our website. When visiting our website, playing videos on this landing page or another Adform customer's website, it is stored on the visitor's device. The cookie contains a random identification number or information about advertising activities on an advertiser's website. With random cookie identification numbers, Adform collects and stores anonymous information in the cookie-based profiles, such as: operating system, browser version, geographic location, URLs on which Adform displays advertising, or information about interactions with advertisements (e.g. number of clicks or views). In case of requests on the Adform servers, IP addresses of internet users are accessible to Adform. These addresses are anonymised in accordance with local data protection laws. Recognition is possible on other websites. For more information from Adform about the collection, processing and use of your data, please visit https://site.adform.com/datenschutz-opt-out/.

5. Facebook Pixel / Facebook-Conversion Pixel
Our online offering uses the so-called "Facebook Pixel" of the social network Facebook, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, US, or if you are resident in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland (Facebook). With the help of the Facebook pixel, Facebook can identify you as a visitor to our online offering as a target group for the display of ads (Facebook ads). Accordingly, we use the Facebook pixel to display the Facebook ads we have placed only to those Facebook users who have also shown an interest in our online offering or who have certain features (e.g. interest in certain topics or products determined on the basis of the websites visited) that we transmit to Facebook (custom audiences). We also use the Facebook pixel to ensure that our Facebook ads correspond to the potential interest of the users and are not an irritation. The Facebook pixel also helps us to understand the effectiveness of Facebook advertisements for statistical and market research purposes, as we see whether users have been taken to our website after clicking on a Facebook advertisement (conversion). Further information from Facebook about the collection, processing and use of your data can be found at https://www.facebook.com/ads/website_custom_audiences.

6. Google Ads, Bing Ads, Google Conversion Tracking
This site uses Google AdWords & Bing Ads. AdWords is an online advertising program of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). Bing Ads is an online advertising program of Microsoft Corporation, One Microsoft Way, Redmond WA 94043, US ("Microsoft"). As part of Google AdWords, we use conversion tracking to draw attention to our attractive offers with the help of advertising media (Google Ads) on external websites. We can determine how successful the individual advertising measures are in relation to the data of the specific advertising campaigns. We can thus show you advertisements that are of interest to you, make our website more interesting for you and achieve a fair calculation of advertising costs. Further information on conversion tracking and in particular how you can prevent the collection of data by the cookie set by Google can be found under the following link: https://services.google.com/sitestats/en.html You can deactivate all or part of cookie setting by our website in your browser at any time. If cookies are deactivated, you may no longer have access to all the functions of our website. More information about Google AdWords and Google conversion tracking can be found in Google's data protection provisions: https://www.google.de/policies/privacy/; Bing: https://privacy.microsoft.com/de-de/privacystatement. You can set your browser so that you are informed about the setting of cookies and allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or generally, and activate the automatic deletion of cookies when the browser is closed. 

7. Use of the contact form
If you indicate via the contact form that you would like to be contacted either by telephone, SMS or e-mail, we will pass on your contact details to a suitable advisor within the Swiss Life Group to arrange a personal consultation or for a telephone consultation. If you provide your mobile phone number under "by SMS," your number will only be used to send an SMS to make an appointment.

8. Scope of the data protection provisions
This data protection information applies in conjunction with our general data protection consent form for this website. You can find our general data protection consent form here. Insofar as this website contains links to websites of other providers (e.g. Adform), it does not extend to them. Please see the privacy policy of the respective provider.

9. Changes to this privacy policy
We reserve the right to amend and supplement this privacy policy at any time. The version published on the websites applies.